Our taste dating
When we launched, I think a lot of people assumed ‘well, this just another dating app’.We ramped up and once our brand became quite viral, we reconnected with Spotify and said, ‘Let’s definitely find a way to do this.'” A spotify spokesperson said of the partnership: “We love that Bumble is changing the rules of the game by putting women in charge to help people make more meaningful connections.
The idea is you can build an authentic picture of yourself, with answers, photos, details about what you’re reading or listening to and even video. You can like someone’s activities and photos, which reminds us more of Facebook-style interactions, but packaged up within a dating app. It’s got a large user-base and when it comes to success rates, it really divides opinion.But fast-forward to 2019 and nowadays if you’re young (or not-so-young) free and single it’s weird if you don’t have Tinder, Bumble or the hottest new dating app around between staples like Instagram and Deliveroo on your homescreen.Dating apps are more popular than ever, which means the demand for better experiences, better connections and more diversity is more important than ever too.This information shows up alongside gender and orientation.Now is, as its name implies, focused entirely on meeting up right now.
Wolfe says that they are looking to expand their app through partnerships with other business from restaurants to ride-sharing services, but the integration of music tastes is the one that’s caught our eye.